If you had a choice (in this blog post, you actually do), would you prefer to watch a video or read text? Most people would definitely say video, and marketers are flocking to video marketing to reach their target buyers. Leyna Chovan, our Content Manager at Enfusen, joins me in discussing the power of video marketing in today’s digital world. Watch this video to find out why you should be doing video marketing, and how we can get you started.
Why You Need to do Video Marketing
3 Lessons on High Converting Sales and Marketing Automation Campaigns
In order to truly understand the benefits of targeted sales and marketing automation campaigns, it helps to see what a solid marketing campaign can do for your business. So let’s start with the end result of proper targeting.
The image below is from Enfusen’s HubSpot account.
Our average campaign is now reaching a 40%+ conversion rate!
Find Your Niche Market
This video explains how to find your niche market. This is important in helping your business grow to its highest level of success by being specific, and focusing in on that space.
Tell The Story of Your Authentic Self
In this video we will talk about being able to tell the story of your authentic self. Ever hear the quote “Only those who dare to fail greatly can ever achieve greatly.” from Robert F. Kennedy. This is an area where I’ve failed , but in realizing the importance of a “Story” I’ve been able to turn that failure around.
