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Month: April 2014

Generating leads online

Why Generating Leads Online Should be a Main Focus in your Marketing Campaign

April 23, 2014Roger BryanInbound MarketingNo comments

Different marketing companies do different things. Sure, there is a general idea of what kinds of things marketing consists of and a general expectation of what a good marketing campaign…

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5 Examples of Good Lead Magnets

April 19, 2014Roger BryanInbound MarketingNo comments

Now, we know that lead magnets are a valuable, almost indispensable aspect of digital marketing. This week we’ve talked about what they do and why they work, but we haven’t…

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Creating an Effective Lead Magnet

April 10, 2014Roger BryanInbound MarketingNo comments

We already know what lead magnets are and how important they are to generating leads and getting potential customers into our marketing funnel. But, how do we create an effective…

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The Importance of Knowing and Understanding your Product

April 8, 2014Roger BryanInbound MarketingNo comments

How Important is Knowing your Product? A lot of what we write on here is centered around marketing and different strategies you can implement to better your marketing strategy; whether…

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Welcome to the blog of Roger Bryan.  Keep up to date with the latest trends in Data Driven Marketing, Machine Learning, Artificial Intelligence and the occasional book review!

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